<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>The Content Strategy Noob &#187; Content Strategy</title>
	<atom:link href="http://contentstrategy.rsgracey.com/category/contentstrategy/feed/" rel="self" type="application/rss+xml" />
	<link>http://contentstrategy.rsgracey.com</link>
	<description>Content Strategy...Huh? (by @rsgracey)</description>
	<lastBuildDate>Fri, 18 Jun 2010 13:24:28 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0</generator>
		<item>
		<title>Taxonomy: A &#8220;Disambiguation&#8221;</title>
		<link>http://contentstrategy.rsgracey.com/2010/06/18/taxonomy-disambiguation/</link>
		<comments>http://contentstrategy.rsgracey.com/2010/06/18/taxonomy-disambiguation/#comments</comments>
		<pubDate>Fri, 18 Jun 2010 12:54:07 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Modeling]]></category>
		<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[Information Architecture]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=183</guid>
		<description><![CDATA[Taxonomy is a technical and specialized discipline, but everyone who builds websites can get the gist. Here we make a go of clarifying and distinguishing "taxonomy" from other information architectural elements.]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2010/06/18/taxonomy-disambiguation/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Toward a taxonomy of content</title>
		<link>http://contentstrategy.rsgracey.com/2010/05/27/toward-a-taxonomy-of-content/</link>
		<comments>http://contentstrategy.rsgracey.com/2010/05/27/toward-a-taxonomy-of-content/#comments</comments>
		<pubDate>Thu, 27 May 2010 19:19:28 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Modeling]]></category>
		<category><![CDATA[Content Strategy]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=179</guid>
		<description><![CDATA[We all know that "content is king," as the cliche goes, but do we really know what "content" is? Here's a first pass at a taxonomy of content classes.]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2010/05/27/toward-a-taxonomy-of-content/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Sophie’s choice: Well-crafted content or empowered content owners?</title>
		<link>http://contentstrategy.rsgracey.com/2010/05/06/sophie%e2%80%99s-choice-well-crafted-content-or-empowered-content-owners/</link>
		<comments>http://contentstrategy.rsgracey.com/2010/05/06/sophie%e2%80%99s-choice-well-crafted-content-or-empowered-content-owners/#comments</comments>
		<pubDate>Thu, 06 May 2010 20:05:56 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Management]]></category>
		<category><![CDATA[Content Strategy]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=163</guid>
		<description><![CDATA[Crafting web content is a discipline, expertise, and a whole set of skills. Content owners are subject matter experts and may not have the content expertise to make successful content.]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2010/05/06/sophie%e2%80%99s-choice-well-crafted-content-or-empowered-content-owners/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Information Gathering Spot: Addressing the Terrible Truth About People and Information</title>
		<link>http://contentstrategy.rsgracey.com/2010/04/10/the-information-gathering-spot-addressing-the-terrible-truth-about-people-and-information/</link>
		<comments>http://contentstrategy.rsgracey.com/2010/04/10/the-information-gathering-spot-addressing-the-terrible-truth-about-people-and-information/#comments</comments>
		<pubDate>Sat, 10 Apr 2010 17:11:03 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[User Experience Design]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=136</guid>
		<description><![CDATA[When I served as “information strategist” for the Episcopal Diocese of Ohio from 2000 to 2006, I was responsible for connecting over a hundred parishes, over two hundred clergy, and over twenty thousand communicants with the bishops and diocesan staff, and with one another. In the year 2000, the main diocesan communication channels included the [...]]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2010/04/10/the-information-gathering-spot-addressing-the-terrible-truth-about-people-and-information/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Mythic Bestiary: Content Owners</title>
		<link>http://contentstrategy.rsgracey.com/2010/03/29/the-mythic-bestiary-content-owners/</link>
		<comments>http://contentstrategy.rsgracey.com/2010/03/29/the-mythic-bestiary-content-owners/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 17:04:27 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Management]]></category>
		<category><![CDATA[Content Strategy]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=132</guid>
		<description><![CDATA[Have you ever seen a real content owner? Was it all that legend says it should be...?]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2010/03/29/the-mythic-bestiary-content-owners/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Content Transparency: Can you see me now?</title>
		<link>http://contentstrategy.rsgracey.com/2010/03/22/content-transparency-can-you-see-me-now/</link>
		<comments>http://contentstrategy.rsgracey.com/2010/03/22/content-transparency-can-you-see-me-now/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 21:10:38 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Strategy]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=126</guid>
		<description><![CDATA[When the public is calling your organization to be more transparent, do you just publish every document you can to your public website? There is more to transparency than openness...]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2010/03/22/content-transparency-can-you-see-me-now/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Be Known For Your Content, Not Your Name!</title>
		<link>http://contentstrategy.rsgracey.com/2009/06/04/be-known-for-your-content-not-your-name%e2%80%a6/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/06/04/be-known-for-your-content-not-your-name%e2%80%a6/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 17:21:04 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[content effectiveness]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=110</guid>
		<description><![CDATA[If your web traffic is low, it may <em>not</em> be that people can&#8217;t find you&#8230;]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/06/04/be-known-for-your-content-not-your-name%e2%80%a6/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>You’ll Wish You’d Had a Content Strategy Before Implementing Content Management</title>
		<link>http://contentstrategy.rsgracey.com/2009/05/28/you%e2%80%99ll-wish-you%e2%80%99d-had-a-content-strategy-before-implementing-content-management/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/05/28/you%e2%80%99ll-wish-you%e2%80%99d-had-a-content-strategy-before-implementing-content-management/#comments</comments>
		<pubDate>Thu, 28 May 2009 12:00:31 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Management]]></category>
		<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[CMS]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=105</guid>
		<description><![CDATA[Content Strategy helps define the technical requirements for your Content Management System: Not having a content strategy dooms your CMS.]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/05/28/you%e2%80%99ll-wish-you%e2%80%99d-had-a-content-strategy-before-implementing-content-management/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Content strategy is an act of love</title>
		<link>http://contentstrategy.rsgracey.com/2009/04/30/content-strategy-is-an-act-of-love/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/04/30/content-strategy-is-an-act-of-love/#comments</comments>
		<pubDate>Thu, 30 Apr 2009 18:19:11 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[career]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[vocation]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=94</guid>
		<description><![CDATA[There’s been conversation recently, especially on the Google group for Content Strategy about what it takes to be a content strategist. What’s the background? What’s the education? What’s the experience? And how do I get to be one? I don’t think I risk too much by suggesting that no one claiming the title of content [...]]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/04/30/content-strategy-is-an-act-of-love/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Content Typology: Getting a Handle on Your Content Types</title>
		<link>http://contentstrategy.rsgracey.com/2009/04/22/content-typology-the-way-to-get-a-handle-on-your-content/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/04/22/content-typology-the-way-to-get-a-handle-on-your-content/#comments</comments>
		<pubDate>Thu, 23 Apr 2009 01:39:24 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Modeling]]></category>
		<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[Information Architecture]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=82</guid>
		<description><![CDATA[How to make clear content types the basis for your whole web design.]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/04/22/content-typology-the-way-to-get-a-handle-on-your-content/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Description Versus Evaluation in Assessing Content Quality</title>
		<link>http://contentstrategy.rsgracey.com/2009/04/20/description-versus-evaluation-in-assessing-content-quality/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/04/20/description-versus-evaluation-in-assessing-content-quality/#comments</comments>
		<pubDate>Mon, 20 Apr 2009 18:06:42 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[CS Consortium]]></category>
		<category><![CDATA[Content Strategy]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=76</guid>
		<description><![CDATA[It may be more helpful to conduct a heuristic description of website content before the heuristic evaluation.]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/04/20/description-versus-evaluation-in-assessing-content-quality/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>A Definition of Content That Everyone Can Understand</title>
		<link>http://contentstrategy.rsgracey.com/2009/04/17/a-definition-of-content-that-everyone-can-understand/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/04/17/a-definition-of-content-that-everyone-can-understand/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 23:44:50 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[User Experience Design]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=69</guid>
		<description><![CDATA[On UXMatters, as a comment to Colleen Jones′s (@leenjones) excellent piece on the heuristics for assessing the quality of content, Fred Brenton issued this challenge: It would really help everyone concerned if any kind of article concerning content and usability was written in a way that everyone could understand. I agree with him completely, and [...]]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/04/17/a-definition-of-content-that-everyone-can-understand/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Find the Distinctions That Make a Difference</title>
		<link>http://contentstrategy.rsgracey.com/2009/04/16/find-the-distinctions-that-make-a-difference/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/04/16/find-the-distinctions-that-make-a-difference/#comments</comments>
		<pubDate>Thu, 16 Apr 2009 21:08:06 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Strategy]]></category>
		<category><![CDATA[Information Architecture]]></category>
		<category><![CDATA[User Experience Design]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=54</guid>
		<description><![CDATA[Rachel Lovinger (@rlovinger) just published a great piece on categorizing, called “Splitting Tigers, Lumping Rabbits,” on Scatter/Gather. I love her simple, elegant advice: “You just need to find the right balance between lumping and splitting.” Since I read it, I’ve been wondering: How do you find that balance? Is it just some feeling that comes [...]]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/04/16/find-the-distinctions-that-make-a-difference/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Appreciating Content Strategy as a Whole</title>
		<link>http://contentstrategy.rsgracey.com/2009/04/06/appreciating-content-strategy-as-a-whole/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/04/06/appreciating-content-strategy-as-a-whole/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 22:34:21 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Strategy]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=45</guid>
		<description><![CDATA[Since I’ve started reading articles and listening to presentations about content strategy, I’ve got the impression that people are talking about a lot of related parts, but I haven’t got my brain around it as an organic whole. For example, part of content strategy has to do with branding, and another addresses production and delivery [...]]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/04/06/appreciating-content-strategy-as-a-whole/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Content Strategy Divination: A Woolly Discipline?</title>
		<link>http://contentstrategy.rsgracey.com/2009/04/02/content-strategy-divination-a-woolly-discipline/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/04/02/content-strategy-divination-a-woolly-discipline/#comments</comments>
		<pubDate>Thu, 02 Apr 2009 12:17:14 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Strategy]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=36</guid>
		<description><![CDATA[Your website may be entrancing, but you don't have to enter a trance to divine its content strategy!]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/04/02/content-strategy-divination-a-woolly-discipline/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>What is content strategy, anyway?</title>
		<link>http://contentstrategy.rsgracey.com/2009/03/28/what-is-content-strategy-anyway/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/03/28/what-is-content-strategy-anyway/#comments</comments>
		<pubDate>Sat, 28 Mar 2009 16:04:38 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[Content Strategy]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=23</guid>
		<description><![CDATA[A Noobs-eye-view of content strategy. In its simplest terms, what is content strategy?]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/03/28/what-is-content-strategy-anyway/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Definitive Guide to Content Strategy for the Complete Noob</title>
		<link>http://contentstrategy.rsgracey.com/2009/03/26/the-definitive-guide-to-content-strategy-for-the-complete-noob/</link>
		<comments>http://contentstrategy.rsgracey.com/2009/03/26/the-definitive-guide-to-content-strategy-for-the-complete-noob/#comments</comments>
		<pubDate>Thu, 26 Mar 2009 04:00:17 +0000</pubDate>
		<dc:creator>rsgracey</dc:creator>
				<category><![CDATA[CS Consortium]]></category>
		<category><![CDATA[Content Strategy]]></category>

		<guid isPermaLink="false">http://contentstrategy.rsgracey.com/?p=6</guid>
		<description><![CDATA[Content Strategy Noobs, be PROUD! Let's get down to the basics of content strategy!]]></description>
		<wfw:commentRss>http://contentstrategy.rsgracey.com/2009/03/26/the-definitive-guide-to-content-strategy-for-the-complete-noob/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
	</channel>
</rss>
